Which of the following is a method that can be used to gather customer feedback?

Surveys are a highly effective method for gathering customer feedback as they can be designed to collect specific information about customer experiences, preferences, and satisfaction levels. Surveys enable businesses to reach a broader audience, allowing for quantitative data collection, which can be statistically analyzed to identify trends and areas for improvement. They can be distributed in various formats, including online forms, paper questionnaires, or even embedded within email communications, making them accessible to diverse customer bases.

While personal interviews can yield in-depth qualitative insights, they are typically more time-consuming and may not reach as large of an audience as surveys. Social media engagement is valuable for obtaining spontaneous feedback and interacting with customers, but it may lack the structured data that surveys provide for comprehensive analysis. Product displays are more about showcasing items rather than actively collecting feedback from customers regarding their opinions or experiences. Thus, for systematic data collection regarding customer feedback, surveys stand out as the most practical and widely used method.