What is the best description of a business proposal?

A business proposal is best described as a sales-oriented document presenting verifiable facts. This type of document is designed to persuade potential clients or stakeholders to consider a specific idea, product, or service. It typically includes detailed information about the proposal, including benefits, pricing, timelines, and the rationale behind the project or service being offered. By presenting verifiable facts, the proposal aims to build trust and credibility with the reader, supporting a persuasive narrative that encourages the reader to take action, such as agreeing to a business partnership or investment.

Other descriptions do not capture the essence of what a business proposal is meant to achieve. While personal use, summaries of previous meetings, or informal correspondence may have their respective purposes in business communication, they lack the structured, analytical, and persuasive elements characteristic of a proposal designed specifically to drive sales and establish formal business relationships.