What are questions that lead clients to consider escorted vacation travel known as?

Prepare for the Travel Institute Certified Travel Associate Exam. Utilize flashcards and multiple-choice questions, each with hints and explanations. Achieve exam success!

The term used to describe questions that guide clients toward considering escorted vacation travel is known as assertive questions. Assertive questions are designed to prompt clients to think more deeply about their travel preferences and the benefits of traveling with a guided group. By using this type of questioning, a travel consultant can steer the conversation towards options that highlight the advantages of escorted travel, such as organized itineraries, local insights, and social opportunities, thereby helping clients to visualize a positive travel experience.

In contrast, direct questions typically seek specific answers and may not elicit broader considerations. Closed questions tend to limit responses to "yes" or "no," thereby restricting the client's ability to express their thoughts about escorted travel effectively. Segmented questions are typically used to break down inquiries into specific categories or topics rather than encourage a comprehensive consideration of travel options. Therefore, assertive questions are particularly effective in leading clients to explore the idea of escorted travel more thoroughly.

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